by InTrieste
Commuters in Italy were left startled on Monday morning as an enigmatic message materialized on timetable displays at key railway hubs in Rome and Milan. Amidst murmurs of cyber breaches and elaborate pranks, whispers of terrorism or a quirky anti-insect campaign filled the air, while some even speculated about extraterrestrial intervention.
The veil of mystery surrounding the cryptic communication was lifted later in the day, revealing it to be a calculated publicity maneuver by streaming giant Netflix, strategically promoting its latest sci-fi offering, “3 Body Problem.”
“Siete insetti” (“You are insects”), proclaimed the message that hijacked the timetable screens at Roma Termini and Milano Centrale stations, triggering a blend of confusion and trepidation among commuters.