by InTrieste
In a bustling display of regional pride and viticultural prowess, Friuli Venezia Giulia made its mark at the 56th edition of Vinitaly, the premier international exhibition for wines and spirits.
The regional government’s commitment to fostering the presence of its wine industry on the global stage was palpable as the inaugural event unfolded. Speaking at the unveiling of Friuli Venezia Giulia’s institutional stand, the regional assessor for agri-food resources emphasized the pivotal role of Vinitaly in expanding the market reach of local wineries. This sentiment echoed throughout the event, with stakeholders underscoring the importance of collaboration and innovation in driving industry success.
Friuli Venezia Giulia’s participation was meticulously curated by the regional agency for rural development (ERSA), showcasing a diverse array of wines, including esteemed appellations such as Montasio Dop and San Daniele Dop. With a focus on excellence, innovation, and tradition, the region aimed to captivate visitors with its unique terroir and storied winemaking heritage.
The collaborative spirit was evident in Pavilion 6, where Friuli Venezia Giulia’s stand stood as a testament to unity and collective ambition. Alongside renowned wines, such as Montasio Dop and San Daniele Dop, the region highlighted its culinary treasures, offering attendees a tantalizing glimpse into its rich gastronomic culture.
A highlight of the event was the presentation of Friuli Venezia Giulia’s regional wine shop, boasting an impressive selection of 470 labels. From Friulano to Pinot grigio, each wine bore the hallmark of quality and authenticity synonymous with the region. Moreover, the focus on certified organic and sustainable productions underscored Friuli Venezia Giulia’s commitment to environmental stewardship and responsible viticulture.
As visitors navigated through the exhibition routes, representing the region’s diverse denominations zones, the allure of Friuli Venezia Giulia’s wine landscape was unmistakable. From the rugged hillsides of Doc Friuli Colli Orientali to the sun-drenched vineyards of Doc Friuli-Isonzo, each area offered a unique expression of terroir and craftsmanship.
In addition to its presence at Vinitaly, Friuli Venezia Giulia seized the opportunity to showcase its cultural vibrancy on the global stage. Hosting an event dedicated to Go!2025, the region underscored its role as a cultural hub, with Nova Gorica and Gorizia set to be European Capitals of Culture in 2025.